With the belief that investing in children will lead to a better life and a sustainable society, cosmetics and wellness company Oriflame Vietnam has put a strong focus on supporting disadvantaged children in Vietnam through the collaboration with various charities such as Blue Dragon, SOS Village Vietnam and the Room To Read Fund over the past several years.
Since 2014, the company has accompanied the SOS Village Vietnam in many programs that helped abandoned and homeless children fulfill their dreams and have a brighter future.
From the beginning of 2017 to early 2018, Oriflame Vietnam donated VND250 million to the SOS Village Vietnam, including VND130 million to provide children raised at 17 SOS villages nationwide with better nutrition and education, VND20 million to donate gifts to the SOS Village in HCMC’s Go Vap District and VND100 million to repair the SOS Village Dong Hoi.
Early this year, Oriflame Vietnam launched the “Spring for children – Happy spring” program to raise funds for the SOS Village. Between January 1 and 19, Oriflame offered 20 special product lines at VND20,000 an item. For every product sold, the company donated VND2,000 to the program. All of the proceeds were used to buy necessities such as food, clothes and stationery for the children.
In June 2019, Oriflame Vietnam coordinated with the Blue Dragon Children’s Foundation to launch the Blue Dragon campaign, which aimed to raise VND100 million for Vietnamese children. For every Optifresh Kids product sold, Oriflame donated VND1,000 to buy stationery for underprivileged children.
Through the Active for Education campaign, last year, Oriflame Vietnam donated VND200 million to the Room To Read Fund, whose ambassador was Miss Universe Vietnam 2018 H’Hen Nie, to build a library for children in the Central Highlands province of Lam Dong. The campaign also provided girls in low-income communities with better education and taught them key life skills such as confidence, critical thinking and perseverance.
In 2018, Oriflame Vietnam provided financial assistance for the Sao Bien Room for Education’s project to renovate the Dao sub-school of Xuan Hoa 2 Primary School in Xuan Hoa Commune in the northern province of Lao Cai.
The old school, which accommodated nearly 100 ethnic minority children, had been badly deteriorated before the renovation. With the new facility, the local children now have a safer and more convenient studying environment.
Knowing that giving scholarships is one of the best ways to support needy students, Oriflame Vietnam has also provided scholarships for children of consultants and sponsored the American Chamber of Commerce in Vietnam’s scholarship program.
“Oriflame is the co-founder of the World Childhood Foundation. Therefore, the company has always paid special attention to education programs for children,” an Oriflame consultant said at the scholarship awards ceremony last year.
Contribution to Covid-19 fight
Besides long-term programs for education development in Vietnam, Oriflame Vietnam has provided urgent aid for frontline doctors and nurses in the fight against the Covid-19 pandemic.
In early September 2020, the company donated over VND100 million to the Medical Device Supply Fund of Danang City, which once was one of the Covid-19 epicenters in Vietnam.
The money was raised from the “Protect your family – Support Covid-19 fighters” campaign, which ran from August 6 to 28. During the campaign, for each Wellness set sold, Oriflame Vietnam donated VND20,000 to the fund. The money was handed over to the management of Danang C Hospital on September 3.
By Minh Tuan